Dutch Auctions - Your Key to Making boatloads of cash

If you’re a Low Volume Seller, you need to run multiple Dutch auctions to really make a killing on eBay. Consider this example; you sell designer watches on eBay for $150.00 each and you have 200 different types of watches. Therefore, you decide to run 200 separate featured in category auctions in the Jewelry and Jewelry & Watches categories.

If you don’t make use of the Dutch option and list only one watch at a time, then your maximum potential for sales each week is 200 watches. If your profit margin is $75.00 and your average percentage sales equals 60%, then you’re weekly income is $9,000. Not bad, but not $100,000 per month either!

Now let’s modify that example. Read the rest of this entry »

To Feature or Not To Feature…

Featured auctions get more bids. They also cost more - a lot more. Before deciding whether or not to feature your item, you need to evaluate its popularity.

There are two types of featured auctions - those which are featured in category cost $19.95 and show up at the top of the item’s category main page.

This ensures that anyone who visits that category will probably see your auction, as the normal browser scrolls down a few screens and then leaves. I recommend featuring your item in its category if it has an average sales percentage of 50% or greater.

In other words, after running regular auctions for a few weeks, you should choose the “featured in category” option if more than half of the auctions for that item have ended in a sale. I also suggest choosing the boldface title option whenever you feature one of your items, as it draws more attention to your product. Read the rest of this entry »

The primary key to making enormous profits on eBay is to develop a detailed and efficient strategy long before you list your first item. First you need to know what type of product you want to sell, where to find your niche market on eBay, and develop a profile of your average customer.

Additionally,you should already have determined which categories are appropriate for your product. Now you are ready to set your strategy for the business. Read this part of the manual very, very carefully.

I’m going to present you with a strategy that you can apply to virtually any product you wish to sell on eBay. I will generalize the outline so you can fill in the specifics related to your own particular niche market and merchandise.

There are two types of sellers on eBay which I will call High Volume Listers and Low Volume Listers. High Volume Listers are those who list more keep more than 10 auctions online at a time. Low Volume Listers keep fewer than 10 auctions online at a time.

The profit margin of the product you sell determines which category you will fit into. For example, if you sell real estate and make $10,000 per sale, you may only need to list a few properties each week on eBay to make a real killing with your internet business.

The same applies for the sale of expensive jewelry, automobiles, and other items with a large profit margin. However, if you sell magazines or other inexpensive items you may only make $5-10 per sale. In this case, you would need to list hundreds of items at a time to make large profits, and thus you would become a High Volume Lister.

I know what you’re thinking - why would anyone go through the effort of listing so many items when it seems so easy to list a few large items and make a fortune? The answer cuts to the heart of internet sales itself: Read the rest of this entry »

A Picture is Worth a Thousands Words

An essential aspect of every eBay auction in which a physical product is sold (excluding services, information, or software) is an image file! Hardly anyone is willing to buy what they can’t see. If your competitor shows off an impressive picture of his product and you don’t, then you lose business. It’s just that simple.

To attach a picture to your eBay auctions is not that difficult and is the subject of a completely different manual, but the basics you will need are a digital camera and a way to host your picture such as an internet website or a special image hosting company. eBay has extensive help files on how to attach a picture to your auction. Read the rest of this entry »